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The Rise of POMG, Part 1: It Takes a Village…

No one on their deathbed ever said, “I wish I had spent more time alone with my computer!”

— Dani Bunten Berry

If you ever want to feel old, just talk to the younger generation.

A few years ago now, I met the kids of a good friend of mine for the very first time: four boys between the ages of four and twelve, all more or less crazy about videogames. As someone who spends a lot of his time and earns a lot of his income writing about games, I arrived at their house with high expectations attached.

Alas, I’m afraid I proved a bit of a disappointment to them. The distance between the musty old games that I knew and the shiny modern ones that they played was just too far to bridge; shared frames of reference were tough to come up with. This was more or less what I had anticipated, given how painfully limited I already knew my knowledge of modern gaming to be. But one thing did genuinely surprise me: it was tough for these youngsters to wrap their heads around the very notion of a game that you played to completion by yourself and then put on the shelf, much as you might a book. The games they knew, from Roblox to Fortnite, were all social affairs that you played online with friends or strangers, that ended only when you got sick of them or your peer group moved on to something else. Games that you played alone, without at the very least leader boards and achievements on-hand to measure yourself against others, were utterly alien to them. It was quite a reality check for me.

So, I immediately started to wonder how we had gotten to this point — a point not necessarily better or worse than the sort of gaming that I knew growing up and am still most comfortable with, just very different. This series of articles should serve as the beginning of an answer to that complicated question. Their primary focus is not so much how computer games went multiplayer, nor even how they first went online; those things are in some ways the easy, obvious parts of the equation. It’s rather how games did those things persistently — i.e., permanently, so that each session became part of a larger meta-game, if you will, embedded in a virtual community. Or perhaps the virtual community is embedded in the game. It all depends on how you look at it, and which precise game you happen to be talking about. Whichever way, it has left folks like me, whose natural tendency is still to read games like books with distinct beginnings, middles, and ends, anachronistic iconoclasts in the eyes of the youthful mainstream.

Which, I hasten to add, is perfectly okay; I’ve always found the ditch more fun than the middle of the road anyway. Still, sometimes it’s good to know how the other 90 percent lives, especially if you claim to be a gaming historian…



“Persistent online multiplayer gaming” (POMG, shall we say?) is a mouthful to be sure, but it will have to do for lack of a better descriptor of the phenomenon that has created such a divide between myself and my friend’s children.  It’s actually older than you might expect, having first come to be in the 1970s on PLATO, a non-profit computer network run out of the University of Illinois but encompassing several other American educational institutions as well. Much has been written about this pioneering network, which uncannily presaged in so many of its particulars what the Internet would become for the world writ large two decades later. (I recommend Brian Dear’s The Friendly Orange Glow for a book-length treatment.) It should suffice for our purposes today to say that PLATO became host to, among other online communities of interest, an extraordinarily vibrant gaming culture. Thanks to the fact that PLATO games lived on a multi-user network rather than standalone single-user personal computers, they could do stuff that most gamers who were not lucky enough to be affiliated with a PLATO-connected university would have to wait many more years to experience.

The first recognizable single-player CRPGs were born on PLATO in the mid-1970s, inspired by the revolutionary new tabletop game known as Dungeons & Dragons. They were followed by the first multiplayer ones in amazingly short order. Already in 1975’s Moria,[1]The PLATO Moria was a completely different game from the 1983 single-player roguelike that bore the same name. players met up with their peers online to chat, brag, and sell or trade loot to one another. When they were ready to venture forth to kill monsters, they could do so in groups of up to ten, pooling their resources and sharing the rewards. A slightly later PLATO game called Oubliette implemented the same basic concept in an even more sophisticated way. The degree of persistence of these games was limited by a lack of storage capacity — the only data that was saved between sessions were the statistics and inventory of each player’s character, with the rest of the environment being generated randomly each time out — but they were miles ahead of anything available for the early personal computers that were beginning to appear at the same time. Indeed, Wizardry, the game that cemented the CRPG’s status as a staple genre on personal computers in 1981, was in many ways simply a scaled-down version of Oubliette, with the multiplayer party replaced by a party of characters that were all controlled by the same player.

Chester Bolingbroke, better known online as The CRPG Addict, plays Moria. Note the “Group Members” field at bottom right. Chester is alone here, but he could be adventuring with up to nine others.

A more comprehensive sort of persistence arrived with the first Multi-User Dungeon (MUD), developed by Roy Trubshaw and Richard Bartle, two students at the University of Essex in Britain, and first deployed there in a nascent form in late 1978 or 1979. A MUD borrowed the text-only interface and presentation of Will Crowther and Don Woods’s seminal game of Adventure, but the world it presented was a shared, fully persistent one between its periodic resets to a virgin state, chockablock with other real humans to interact with and perhaps fight. “The Land,” as Bartle dubbed his game’s environs, expanded to more than 600 rooms by the early 1980s, even as its ideas and a good portion of its code were used to set up other, similar environments at many more universities.

In the meanwhile, the first commercial online services were starting up in the United States. By 1984, you could, for the price of a substantial hourly fee, dial into the big mainframes of services like CompuServe using your home computer. Once logged in there, you could socialize, shop, bank, make travel reservations, read newspapers, and do much else that most people wouldn’t begin to do online until more than a decade later — including gaming. For example, CompuServe offered MegaWars, a persistent grand-strategy game of galactic conquest whose campaigns took groups of up to 100 players four to six weeks to complete. (Woe betide the ones who couldn’t log in for some reason of an evening in the midst of that marathon!) You could also find various MUDs, as well as Island of Kesmai, a multiplayer CRPG boasting most of the same features as PLATO’s Oubliette in a genuinely persistent world rather than a perpetually regenerated one. CompuServe’s competitor GEnie had Air Warrior, a multiplayer flight simulator with bitmapped 3D graphics and sound effects to rival any of the contemporaneous single-player simulators on personal computers. For the price of $11 per hour, you could participate in grand Air Warrior campaigns that lasted three weeks each and involved hundreds of other subscribers, organizing and flying bombing raids and defending against the enemy’s attacks on their own lines. In 1991, America Online put up Neverwinter Nights,[2]Not the same game as the 2002 Bioware CRPG of the same name. which did for the “Gold Box” line of licensed Dungeons & Dragons CRPGs what MUD had done for Adventure and Air Warrior had done for flight simulators, transporting the single-player game into a persistent multiplayer space.

All of this stuff was more or less incredible in the context of the times. At the same time, though, we mustn’t forget that it was strictly the purview of a privileged elite, made up of those with login credentials for institutional-computing networks or money in their pockets to pay fairly exorbitant hourly fees to feed their gaming habits. So, I’d like to back up now and tell a different story of POMG — one with more of a populist thrust, focusing on what was actually attainable by the majority of people out there, the ones who neither had access to a university’s mainframe nor could afford to spend hundreds of dollars per month on a hobby. Rest assured that the two narratives will meet before all is said and done.



POMG came to everyday digital gaming in the reverse order of the words that make up the acronym: first games were multiplayer, then they went online, and then these online games became persistent. Let’s try to unpack how that happened.

From the very start, many digital games were multiplayer, optionally if not unavoidably so. Spacewar!, the program generally considered the first fully developed graphical videogame, was exclusively multiplayer from its inception in the early 1960s. Ditto Pong, the game that launched Atari a decade later, and with it a slow-building popular craze for electronic games, first in public arcades and later in living rooms. Multiplayer here was not so much down to design intention as technological affordances. Pong was an elaborate analog state machine rather than a full-blown digital computer, relying on decentralized resistors and potentiometers and the like to do its “thinking.” It was more than hard enough just to get a couple of paddles and a ball moving around on the screen of a gadget like this; a computerized opponent was a bridge too far.

Very quickly, however, programmable microprocessors entered the field, changing everyone’s cost-benefit analyses. Building dual controls into an arcade cabinet was expensive, and the end result tended to take up a lot of space. The designers of arcade classics like Asteroids and Galaxian soon realized that they could replace the complications of a human opponent with hordes of computer-controlled enemies, flying in rudimentary, partially randomized patterns. Bulky multiplayer machines thus became rarer and rarer in arcades, replaced by slimmer, more standardized single-player cabinets. After all, if you wanted to compete with your friends in such games, there was still a way to do so: you could each play a round against the computerized enemies and compare your scores afterward.

While all of this was taking shape, the Trinity of 1977 — the Radio Shack TRS-80, Apple II, and Commodore PET — had ushered in the personal-computing era. The games these early microcomputers played were sometimes ports or clones of popular arcade hits, but just as often they were more cerebral, conceptually ambitious affairs where reflexes didn’t play as big — or any — role: flight simulations, adventure games, war and other strategy games. The last were often designed to be played optimally or even exclusively against another human, largely for the same reason Pong had been made that way: artificial intelligence was a hard thing to implement under any circumstances on an 8-bit computer with as little as 16 K of memory, and it only got harder when you were asking said artificial intelligence to formulate a strategy for Operation Barbarossa rather than to move a tennis racket around in front of a bouncing ball. Many strategy-game designers in these early days saw multiplayer options almost as a necessary evil, a stopgap until the computer could fully replace the human player, thus alleviating that eternal problem of the war-gaming hobby on the tabletop: the difficulty of finding other people in one’s neighborhood who were able and willing to play such weighty, complex games.

At least one designer, however, saw multiplayer as a positive advantage rather than a kludge — in fact, as the way the games of the future by all rights ought to be. “When I was a kid, the only times my family spent together that weren’t totally dysfunctional were when we were playing games,” remembered Dani Bunten Berry. From the beginning of her design career in 1979, when she made an auction game called Wheeler Dealers for the Apple II,[3]Wheeler Dealers and all of her other games that are mentioned in this article were credited to Dan Bunten, the name under which she lived until 1992. multiplayer was her priority. In fact, she was willing to go to extreme lengths to make it possible; in addition to a cassette tape containing the software, Wheeler Dealers shipped with a custom-made hardware add-on, the only method she could come up with to let four players bid at once. Such experiments culminated in M.U.L.E., one of the first four games ever published by Electronic Arts, a deeply, determinedly social game of economics and, yes, auctions for Atari and Commodore personal computers that many people, myself included, still consider her unimpeachable masterpiece.

A M.U.L.E. auction in progress.

And yet it was Seven Cities of Gold, her second game for Electronic Arts, that became a big hit. Ironically, it was also the first she had ever made with no multiplayer option whatsoever. She was learning to her chagrin that games meant to be played together on a single personal computer were a hard sell; such machines were typically found in offices and bedrooms, places where people went to isolate themselves, not in living rooms or other spaces where they went to be together. She decided to try another tack, thereby injecting the “online” part of POMG into our discussion.

In 1988, Electronic Arts published Berry’s Modem Wars, a game that seems almost eerily prescient in retrospect, anticipating the ludic zeitgeist of more than a decade later with remarkable accuracy. It was a strategy game played in real time (although not quite a real-time strategy of the resource-gathering and army-building stripe that would later be invented by Dune II and popularized by Warcraft and Command & Conquer). And it was intended to be played online against another human sitting at another computer, connected to yours by the gossamer thread of a peer-to-peer modem hookup over an ordinary telephone line. Like most of Berry’s games, it didn’t sell all that well, being a little too far out in front of the state of her nation’s telecommunications infrastructure.

Nevertheless, she continued to push her agenda of computer games as ways of being entertained together rather than alone over the years that followed. She never did achieve the breakout hit she craved, but she inspired countless other designers with her passion. She died far too young in 1998, just as the world was on the cusp of embracing her vision on a scale that even she could scarcely have imagined. “It is no exaggeration to characterize her as the world’s foremost authority on multiplayer computer games,” said Brian Moriarty when he presented Dani Bunten Berry with the first ever Game Developers Conference Lifetime Achievement Award two months before her death. “Nobody has worked harder to demonstrate how technology can be used to realize one of the noblest of human endeavors: bringing people together. Historians of electronic gaming will find in these eleven boxes [representing her eleven published games] the prototypes of the defining art form of the 21st century.” Let this article and the ones that will follow it, written well into said century, serve as partial proof of the truth of his words.

Danielle Bunten Berry, 1949-1998.

For by the time Moriarty spoke them, other designers had been following the trails she had blazed for quite some time, often with much more commercial success. A good early example is Populous, Peter Molyneux’s strategy game in real time (although, again, not quite a real-time strategy) that was for most of its development cycle strictly a peer-to-peer online multiplayer game, its offline single-player mode being added only during the last few months. An even better, slightly later one is DOOM, John Carmack and John Romero’s game of first-person 3D mayhem, whose star attraction, even more so than its sadistic single-player levels, was the “deathmatch” over a local-area network. Granted, these testosterone-fueled, relentlessly zero-sum contests weren’t quite the same as what Berry was envisioning for gaming’s multiplayer future near the end of her life; she wished passionately for games with a “people orientation,” directed toward “the more mainstream, casual players who are currently coming into the PC market.” Still, as the saying goes, you have to start somewhere.

But there is once more a caveat to state here about access, or rather the lack thereof. Being built for local networks only — i.e., networks that lived entirely within a single building or at most a small complex of them — DOOM deathmatches were out of reach on a day-to-day basis for those who didn’t happen to be students or employees at institutions with well-developed data-processing departments and permissive or oblivious authority figures. Outside of those ivory towers, this was the era of the “LAN party,” when groups of gamers would all lug their computers over to someone’s house, wire them together, and go at it over the course of a day or a weekend. These occasions went on to become treasured memories for many of their participants, but they achieved that status precisely because they were so sporadic and therefore special.

And yet DOOM‘s rise corresponded with the transformation of the Internet from an esoteric tool for the technological elite to the most flexible medium of communication ever placed at the disposal of the great unwashed, thanks to a little invention out of Switzerland called the World Wide Web. What if there was a way to move DOOM and other games like it from a local network onto this one, the mother of all wide-area networks? Instead of deathmatching only with your buddy in the next cubicle, you would be able to play against somebody on another continent if you liked. Now wouldn’t that be cool?

The problem was that local-area networks ran over a protocol known as IPX, while the Internet ran on a completely different one called TCP/IP. Whoever could bridge that gap in a reasonably reliable, user-friendly way stood to become a hero to gamers all over the world.



Jay Cotton discovered DOOM in the same way as many another data-processing professional: when it brought down his network. He was employed at the University of Georgia at the time, and was assigned to figure out why the university’s network kept buckling under unprecedented amounts of spurious traffic. He tracked the cause down to DOOM, the game that half the students on campus seemed to be playing more than half the time. More specifically, the problem was caused by a bug, which was patched out of existence by John Carmack as soon as he was informed. Problem solved. But Cotton stuck around to play, the warden seduced by the inmates of the asylum.

He was soon so much better at the game than anyone else on campus that he was getting a bit bored. Looking for worthier opponents, he stumbled across a program called TCPSetup, written by one Jake Page, which was designed to translate IPX packets into TCP/IP ones and vice versa on the fly, “tricking” DOOM into communicating across the vast Internet. It was cumbersome to use and extremely unreliable, but on a good day it would let you play DOOM over the Internet for brief periods of time at least, an amazing feat by any standard. Cotton would meet other players on an Internet chat channel dedicated to the game, they’d exchange IP addresses, and then they’d have at it — or try to, depending on the whims of the Technology Gods that day.

On August 22, 1994, Cotton received an email from a fellow out of the University of Illinois — yes, PLATO’s old home — whom he’d met and played in this way (and beaten, he was always careful to add). His name was Scott Coleman. “I have some ideas for hacking TCPSetup to make it a little easier. Care to do some testing later?” Coleman wrote. “I’ve already emailed Jake [Page] on this, but he hasn’t responded (might be on vacation or something). If he approves, I’m hoping some of these ideas might make it into the next release of TCPSetup. In the meantime, I want to do some experimenting to see what’s feasible.”

Jake Page never did respond to their queries, so Cotton and Coleman just kept beavering away on their own, eventually rewriting TCPSetup entirely to create iDOOM, a more reliable and far less fiddly implementation of the same concept, with support for three- or four-player deathmatches instead of just one-on-one duels. It took off like a rocket; the pair were bombarded with feature requests, most notably to make iDOOM work with other IPX-only games as well. In January of 1995, they added support for Heretic, one of the most popular of the first wave of so-called “DOOM clones.” They changed their program’s name to “iFrag” to reflect the fact that it was now about more than just DOOM.

Having come this far, Cotton and Coleman soon made the conceptual leap that would transform their software from a useful tool to a way of life for a time for many, many thousands of gamers. Why not add support for more games, they asked themselves, not in a bespoke way as they had been doing to date, but in a more sustainable one, by turning their program into a general-purpose IPX-to-TCP/IP bridge, suitable for use with the dozens of other multiplayer games out there that supported only local-area networks out of the box. And why not make their tool into a community while they were at it, by adding an integrated chat service? In addition to its other functions, the program could offer a list of “servers” hosting games, which you could join at the click of a button; no more trolling for opponents elsewhere on the Internet, then laboriously exchanging IP addresses and meeting times and hoping the other guy followed through. This would be instant-gratification online gaming. It would also provide a foretaste at least of persistent online multiplayer gaming; as people won matches, they would become known commodities in the community, setting up a meta-game, a sporting culture of heroes and zeroes where folks kept track of win-loss records and where everybody clamored to hear the results when two big wheels faced off against one another.

Cotton and Coleman renamed their software for the third time in less than nine months, calling it Kali, a name suggested by Coleman’s Indian-American girlfriend (later his wife). “The Kali avatar is usually depicted with swords in her hands and a necklace of skulls from those she has killed,” says Coleman, “which seemed appropriate for a deathmatch game.” Largely at the behest of Cotton, always the more commercially-minded of the pair, they decided to make Kali shareware, just like DOOM itself: multiplayer sessions would be limited to fifteen minutes at a time until you coughed up a $20 registration fee. Cotton went through the logistics of setting up and running a business in Georgia while Coleman did most of the coding in Illinois. (Rather astonishingly, Cotton and Coleman had still never met one another face to face in 2013, when gaming historian David L. Craddock conducted an interview with them that has been an invaluable source of quotes and information for this article.)

Kali certainly wasn’t the only solution in this space; a commercial service called DWANGO had existed since December of 1994, with the direct backing of John Carmack and John Romero, whose company id Software collected 20 percent of its revenue in return for the endorsement. But DWANGO ran over old-fashioned direct-dial-up connections rather than the Internet, meaning you had to pay long-distance charges to use it if you weren’t lucky enough to live close to one of its host computers. On top of that, it charged $9 for just five hours of access per month, with the fees escalating from there. Kali, by contrast, was available to you forever for as many hours per month as you liked after you plunked down your one-time fee of $20.

So, Kali was popular right from its first release on April 26, 1995. Yet it was still an awkward piece of software for the casual user despite the duo’s best efforts, being tied to MS-DOS, whose support for TCP/IP relied on a creaky edifice of third-party tools. The arrival of Windows 95 was a godsend for Kali, as it was for computer gaming in general, making the hobby accessible in a way it had never been before. The so-called “Kali95” was available by early 1996, and things exploded from there. Kali struck countless gamers with all the force of a revelation; who would have dreamed that it could be so easy to play against another human online? Lloyd Case, for example, wrote in Computer Gaming World magazine that using Kali for the first time was “one of the most profound gaming experiences I’ve had in a long time.” Reminiscing seventeen years later, David L. Craddock described how “using Kali for the first time was like magic. Jumping into a game and playing with other people. It blew my fourteen-year-old mind.” In late 1996, the number of registered Kali users ticked past 50,000, even as quite possibly just as many or more were playing with cracked versions that bypassed the simplistic serial-number-registration process. First-person-shooter deathmatches abounded, but you could also play real-time strategies like Command & Conquer and Warcraft, or even the Links golf simulation. Computer Gaming World gave Kali a special year-end award for “Online-Enabling Technology.”

Kali for Windows 95.

Competitors were rushing in at a breakneck pace by this time, some of them far more conventionally “professional” than Kali, whose origin story was, as we’ve seen, as underground and organic as that of DOOM itself. The most prominent of the venture-capital-funded startups were MPlayer (co-founded by Brian Moriarty of Infocom and LucasArts fame, and employing Dani Bunten Berry as a consultant during the last months of her life) and the Total Entertainment Network, better known as simply TEN. In contrast to Kali’s one-time fee, they, like DWANGO before them, relied on subscription billing: $20 per month for MPlayer, $15 per month for TEN. Despite slick advertising and countless other advantages that Kali lacked, neither would ever come close to overtaking its scruffy older rival, which had price as well as oodles of grass-roots goodwill on its side. Jay Cotton:

It was always my belief that Kali would continue to be successful as long as I never got greedy. I wanted everyone to be so happy with their purchase that they would never hesitate to recommend it to a friend. [I would] never charge more than someone would be readily willing to pay. It also became a selling point that Kali only charged a one-time fee, with free upgrades forever. People really liked this, and it prevented newcomers (TEN, Heat [a service launched in 1997 by Sega of America], MPlayer, etc.) from being able to charge enough to pay for their expensive overheads.

Kali was able to compete with TEN, MPlayer, and Heat because it already had a large established user base (more users equals more fun) and because it was much, much cheaper. These new services wanted to charge a subscription fee, but didn’t provide enough added benefit to justify the added expense.

It was a heady rush indeed, although it would also prove a short-lived one; Kali’s competitors would all be out of business within a year or so of the turn of the millennium. Kali itself stuck around after that, but as a shadow of what it had been, strictly a place for old-timers to reminisce and play the old hits. “I keep it running just out of habit,” said Jay Cotton in 2013. “I make just enough money on website ads to pay for the server.” It still exists today, presumably as a result of the same force of habit.

One half of what Kali and its peers offered was all too obviously ephemeral from the start: as the Internet went mainstream, developers inevitably began building TCP/IP support right into their games, eliminating the need for an external IPX-to-TCP/IP bridge. (For example, Quake, id Software’s much-anticipated follow-up to DOOM, did just this when it finally arrived in 1996.) But the other half of what they offered was community, which may have seemed a more durable sort of benefit. As it happened, though, one clever studio did an end-run around them here as well.



The folks at Blizzard Entertainment, the small studio and publisher that was fast coming to rival id Software for the title of the hottest name in gaming, were enthusiastic supporters of Kali in the beginning, to the point of hand-tweaking Warcraft II, their mega-hit real-time strategy, to run optimally over the service. They were rewarded by seeing it surpass even DOOM to become the most popular game there of all. But as they were polishing their new action-CRPG Diablo for release in 1996, Mike O’Brien, a Blizzard programmer, suggested that they launch their own service that would do everything Kali did in terms of community, albeit for Blizzard’s games alone. And then he additionally suggested that they make it free, gambling that knowledge of its existence would sell enough games for them at retail to offset its maintenance costs. Blizzard’s unofficial motto had long been “Let’s be awesome,” reflecting their determination to sell exactly the games that real hardcore gamers were craving, honed to a perfect finish, and to always give them that little bit extra. What better way to be awesome than by letting their customers effortlessly play and socialize online, and to do so for free?

The idea was given an extra dollop of urgency by the fact that Westwood Games, the maker of Warcraft‘s chief competitor Command & Conquer, had introduced a service called Westwood Chat that could launch people directly into a licensed version of Monopoly. (Shades of Dani Bunten Berry’s cherished childhood memories…) At the moment it supported only Monopoly, a title that appealed to a very different demographic from the hardcore crowd who favored Blizzard’s games, but who knew how long that would last?[4]Westwood Chat would indeed evolve eventually into Westwood Online, with full support for Command & Conquer, but that would happen only after Blizzard had rolled out their own service.

So, when Diablo shipped in the last week of 1996, it included something called Battle.net, a one-click chat and matchmaking service and multiplayer facilitator. Battle.net made everything easier than it had ever been before. It would even automatically patch your copy of the game to the latest version when you logged on, pioneering the “software as a service” model in gaming that has become everyday life in our current age of Steam. “It was so natural,” says Blizzard executive Max Schaefer. “You didn’t think about the fact that you were playing with a dude in Korea and a guy in Israel. It’s really a remarkable thing when you think about it. How often are people casually matched up in different parts of the world?” The answer to that question, of course, was “not very often” in the context of 1997. Today, it’s as normal as computers themselves, thanks to groundbreaking initiatives like this one. Blizzard programmer Jeff Strain:

We believed that in order for it [Battle.net] to really be embraced and adopted, that accessibility had to be there. The real catch for Battle.net was that it was inside-out rather than outside-in. You jumped right into the game. You connected players from within the game experience. You did not alt-tab off into a Web browser to set up your games and have the Web browser try to pass off information or something like that. It was a service designed from Day One to be built into actual games.

The combination of Diablo and Battle.net brought a new, more palpable sort of persistence to online gaming. Players of DOOM or Warcraft II might become known as hotshots on services like Kali, but their reputation conferred no tangible benefit once they entered a game session. A DOOM deathmatch or a Warcraft II battle was a one-and-done event, which everyone started on an equal footing, which everyone would exit again within an hour or so, with nothing but memories and perhaps bragging rights to show for what had transpired.

Diablo, however, was different. Although less narratively and systemically ambitious than many of its recent brethren, it was nevertheless a CRPG, a genre all about building up a character over many gaming sessions. Multiplayer Diablo retained this aspect: the first time you went online, you had to pick one of the three pre-made first-level characters to play, but after that you could keep bringing the same character back to session after session, with all of the skills and loot she had already collected. Suddenly the link between the real people in the chat rooms and their avatars that lived in the game proper was much more concrete. Many found it incredibly compelling. People started to assume the roles of their characters even when they were just hanging out in the chat rooms, started in some very real sense to live the game.

But it wasn’t all sunshine and roses. Battle.net became a breeding ground of the toxic behaviors that have continued to dog online gaming to this day, a social laboratory demonstrating what happens when you take a bunch of hyper-competitive, rambunctious young men and give them carte blanche to have at it any way they wish with virtual swords and spells. The service was soon awash with “griefers,” players who would join others on their adventures, ostensibly as their allies in the dungeon, then literally stab them in the back when they least expected it, killing their characters and running off with all of their hard-won loot. The experience could be downright traumatizing for the victims, who had thought they were joining up with friendly strangers simply to have fun together in a cool new game. “Going online and getting killed was so scarring,” acknowledges David Brevick, Diablo‘s original creator. “Those players are still feeling a little bit apprehensive.”

To make matters worse, many of the griefers were also cheaters. Diablo had been born and bred a single-player game; multiplayer had been a very late addition. This had major ramifications. Diablo stored all the information about the character you played online on your local hard drive rather than the Battle.net server. Learn how to modify this file, and you could create a veritable god for yourself in about ten minutes, instead of the dozens of hours it would take playing the honest way. “Trainers” — programs that could automatically do the necessary hacking for you — spread like wildfire across the Internet. Other folks learned to hack the game’s executable files themselves. Most infamously, they figured out ways to attack other players while they were still in the game’s above-ground town, supposedly a safe space reserved for shopping and healing. Battle.net as a whole took on a siege mentality, as people who wanted to play honorably and honestly learned to lock the masses out with passwords that they exchanged only with trusted friends. This worked after a fashion, but it was also a betrayal of the core premise and advantage of Battle.net, the ability to find a quick pick-up game anytime you wanted one. Yet there was nothing Blizzard could do about it without rewriting the whole game from the ground up. They would eventually do this — but they would call the end result Diablo II. In the meanwhile, it was a case of player beware.

It’s important to understand that, for all that it resembled what would come later all too much from a sociological perspective, multiplayer Diablo was still no more persistent than Moria and Oubliette had been on the old PLATO network: each player’s character was retained from session to session, but nothing about the state of the world. Each world, or instance of the game, could contain a maximum of four human players, and disappeared as soon as the last player left it, leaving as its legacy only the experience points and items its inhabitants had collected from it while it existed. Players could and did kill the demon Diablo, the sole goal of the single-player game, one that usually required ten hours or more of questing to achieve, over and over again in the online version. In this sense, multiplayer Diablo was a completely different game from single-player Diablo, replacing the simple quest narrative of the latter with a social meta-game of character-building and player-versus-player combat.

For lots and lots of people, this was lots and lots of fun; Diablo was hugely popular despite all of the exploits it permitted — indeed, for some players perchance, because of them. It became one of the biggest computer games of the 1990s, bringing online gaming to the masses in a way that even Kali had never managed. Yet there was still a ways to go to reach total persistence, to bring a permanent virtual world to life. Next time, then, we’ll see how mainstream commercial games of the 1990s sought to achieve a degree of persistence that the first MUD could boast of already in 1979. These latest virtual worlds, however, would attempt to do so with all the bells and whistles and audiovisual niceties that a new generation of gamers raised on multimedia and 3D graphics demanded. An old dog in the CRPG space was about to learn a new trick, creating in the process a new gaming acronym that’s even more of a mouthful than POMG.



Did you enjoy this article? If so, please think about pitching in to help me make many more like it. You can pledge any amount you like.


Sources: the books Stay Awhile and Listen Volumes 1 and 2 by David L. Craddock, Masters of Doom by David Kushner, and The Friendly Orange Glow by Brian Dear; Retro Gamer 43, 90, and 103; Computer Gaming World of September 1996 and May 1997; Next Generation of March 1997. Online sources include “The Story of Battle.net” by Wes Fenlon at PC Gamer, Dan Griliopoulos’s collection of interviews about Command & Conquer, Brian Moriarty’s speech honoring Dani Bunten Berry from the 1998 Game Developers Conference, and Jay Cotton’s history of Kali on the DOOM II fan site. Plus some posts on The CRPG Addict, to which I’ve linked in the article proper.

Footnotes

Footnotes
1 The PLATO Moria was a completely different game from the 1983 single-player roguelike that bore the same name.
2 Not the same game as the 2002 Bioware CRPG of the same name.
3 Wheeler Dealers and all of her other games that are mentioned in this article were credited to Dan Bunten, the name under which she lived until 1992.
4 Westwood Chat would indeed evolve eventually into Westwood Online, with full support for Command & Conquer, but that would happen only after Blizzard had rolled out their own service.
 
 

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Diablo

All of us had become disappointed with computer RPGs because they were going in the opposite direction of where we thought they should be going. They were becoming story- and stat-laden, really appealing to a super-small niche of super RPG geeks — which we were in a way, but that wasn’t really our style.

So, when [David] Brevik mentioned these roguelike games, it was kind of a natural. “Yeah, let’s take that cool, addictive structure and modernize it. Let’s strip away the stuff that’s turning off a lot of game fans from RPGs.”

— Max Schaefer of Blizzard North

A palpable sense of ennui dogged the Consumer Electronics Shows of 1994. The venerable semiannual expo where such landmark gaming hardware as the Atari VCS, the Commodore 64 and Amiga, the Nintendo Entertainment System and Super Entertainment System, and the Sega Genesis had been seen for the first time seemed somehow past its sell-by date now. Attendance at the Summer CES in particular was down in a big way, so much so that the organizers would move the event out of its long-standing home in Chicago’s McCormick Place the following year and turn it into a traveling exhibition in the hope of drumming up some much-needed excitement. In the meantime, the makers of gaming software had an especially underwhelming time of it in Chicago that year: as usual, they were treated as second-class citizens by the organizers, relegated to the hall’s basement so that the choicer spaces were kept free for cutting-edge toasters, refrigerators, and microwave ovens.

Among the games people who were having the worst time of it of all were the folks behind a tiny San Mateo, California, studio called Condor, Incorporated. David Brevik and his co-founders, the brothers Max and Erich Schaefer, were ostensibly at the show to demonstrate their very first finished original game, a Genesis title called Justice League: Task Force. But they knew the game was no great shakes. They had made exactly what their publisher, the financially troubled Japanese giant Sunsoft, had ordered them to make in rather pedantic detail: a blatant clone of yesteryear’s massive hit Street Fighter II, with DC Comics superheroes inserted in place of its inspiration’s pugilists. They felt it was competently executed, but knew as well as anyone that it was no more than a quickie placeholder product for a five-year-old console that was soon due to be superseded by the next-generation Sega Saturn.

Their ulterior motive for being at CES was something else entirely. Brevik had an idea for a computer game called Diablo, which he had been slowly expanding upon ever since he had lived with his family at the foot of the California mountain of that name back in the mid-1980s. Now, he felt its time had come; he desperately wanted to interest a publisher in it. But every executive he talked to at the show starting shaking his head as soon as he saw the first line of the pitch document, stating that it was “a proposal for a role-playing game.” For CRPGs were dead and buried according to the industry’s conventional wisdom, having nothing to offer in an era when multimedia flash and 3D mayhem reigned supreme. They were quaint at best, deadly boring at worst, as their recent sales figures reflected.

Thoroughly disheartened by his proposal’s reception, Brevik duly turned up with the Schaefer brothers at the appointed time to show Justice League to the assembled press. And here they all got a shock. They learned only minutes before taking the stage that Sunsoft had actually arranged to make a second version of the game for the Super Nintendo, sending the same design brief to another little studio, Blizzard Entertainment of Costa Mesa, California. Both development teams could immediately see that the other had done a pretty solid, professional job with a less than inspiring project. Indeed, they were struck by how similar the two end results were to one another.

They soon learned that they had much more in common. Blizzard too had been founded on a shoestring by three games-obsessed kids just out of university, in this case by the names of Allen Adham, Mike Morhaime, and Frank Pearce. And they too had become all too familiar with workaday projects like Justice League, which they too saw as a way for their new, unproven studio to pay its dues on the way to bigger, better things to come. The big difference was that Blizzard was a few years older, and thus that much further along the road to becoming a marquee studio. They had recently been acquired by the educational-software giant Davidson & Associates, whose distributional pipeline they would be able to use to publish their own games under their own imprint. Now, they were hard at work finishing up the project that they hoped would change everything for them: a game for computers only called Warcraft. They took the Condor boys into a cramped back room and showed it to them. “I had no idea at that point that Warcraft would become an historically important game,” says Max Schaefer. “It just looked cool.” A relationship was forged. The Blizzard folks said they were just too busy to think about anything else just then, but they promised to listen to Condor’s pitch for Diablo once Warcraft was out the door.

They were true to their word. In January of 1995, with Warcraft on store shelves and selling well, everyone came together again in Blizzard’s conference room to talk about Diablo. No one in that room was unaware of the concerns that had caused publisher after publisher to walk away from the proposal; in fact, in many ways they shared them. CRPGs had glutted the market just a few years earlier, a bewildering procession of elves and dwarves and dragons. For the hardcore aficionados, all of the different games and series were (and still are) possessed of their own distinctive personalities and intricate subtleties, but it was hard for everybody else to keep Dungeons & Dragons separate from Dungeon Master, Might and Magic separate from The Magic Candle. I have a friend who likes to say that there are only two blues songs: “the fast one and the slow one.” Likewise, one might go so far as to say that for most gamers there were only two CRPGs, the first-person Wizardry style and the overhead Ultima style. As computers had gotten more capable, games of the former type had gotten ever more complex in terms of rules, while those of the latter type had threatened to collapse under the sheer weight of their lore and verbiage, which minuscule computer memories no longer restricted. Those sorts of things were not what the Condor guys were into at all. Sure, they had all played tabletop Dungeons & Dragons as kids, but world-building and storytelling hadn’t been their primary interest. “It was all about killing monsters and finding good stuff,” says Max Schaefer.

And so that was what Diablo was to be about as well. “As games today substitute gameplay with multimedia extravaganzas and strive toward needless scale and complexity,” read the pitch document, “we seek to reinvigorate the hack-and-slash, feel-good gaming audience. Emphasis will be on exploration, conflict, and character development.”

Diablo‘s most direct influence by far was the roguelike games, which David Brevik had played for hundreds upon hundreds of hours while a student at university. From roguelikes it inherited its minimalist narrative — amounting to little more than “make it to the last level and kill the boss of bosses Diablo” — as well as randomized dungeons that would be new with every playthrough, along with the randomized “good stuff” they contained. Brevik’s favorite roguelike of all was Angband, which distinguished itself from the likes of the original Rogue and its spiritual successor NetHack by having a town to serve as the player’s base of operations for her expeditions into the nearby dungeon, resulting in a slightly more relaxed pacing and introducing an economic element. Diablo was to duplicate this structure exactly: “Forays into the dungeon will be broken up by trips to the town located above. In the town, a general store will provide standard equipment and repairs, and will also purchase extra equipment from the player. A temple will provide healing for injured and sick characters. Training and other facilities may also be available.”

In Brevik’s initial vision, Diablo was even to have roguelike perma-death: if the player’s character was killed, “that character will be erased completely from the hard drive, and the player must start over from scratch.” Combat would be turn-based like in a roguelike, but heavily influenced by the game’s secondary inspiration, Julian Gollop’s 1994 strategy classic X-COM; Diablo would use a similar interface and action-points system. If it strikes you as strange that a game that would later be so commonly dismissed as nothing more than a mindless, frantic click-fest could have two such cerebral inspirations as these… well, such are the paradoxes of game development.

At any rate, Blizzard was suitably impressed, and agreed to fund and publish the game described in the pitch document. But several of the Blizzard folks who were present at the meeting have since claimed that they were already thinking about a major change: to make Diablo run in real time. Not long after work began on the game in earnest down in San Mateo, Blizzard began slowly but relentlessly to apply pressure to Condor — more specifically, to David Brevik — to make the switch.

Brevik was appalled. There was a certain kind of moment, familiar to every roguelike player, that he considered essential to recreate in Diablo. It’s that moment when you’re down to your last few hit points and are staring down the maw of a mind flayer or a wyvern, knowing that it’s about to hit you and kill you on its next turn unless you do something really clever and/or get really lucky on your own last turn before it can do so. Do you pull out that potion that you have no idea what it does and drink it down, hoping against hope that it’s a Potion of Protection? Or do you take one last swipe at the monster with your sword, hoping it’s as close to death as you are? Or do you try to get away by running down that nearby staircase, hoping against hope that it misses with its last lunge against your vulnerable backside? Most of the time, of course, you choose wrong and/or don’t get lucky, and another character goes to the graveyard. But every once in a while, it works out, your character lives to fight another day, and you shout and dance around the room and rush to tell your friends about it. That dopamine release is what keeps people coming back to roguelikes again and again. Brevik was understandably loath to lose it.

But the slow drip, drip, drip from Blizzard continued, seeping even into Condor’s own ranks. Knowing this, Allen Adham made a suggestion to Brevik in or around May of 1995: Why not ask your own people? Why not take a vote on whether just to try real time? If it doesn’t work, you can always go back to turn-based.

It was too reasonable a suggestion to refuse. Brevik asked for a show of hands among his own people of those interested in exploring real time, and was dismayed to see almost every hand in the room go up. Acceding to the will of the majority, he retreated into his office to have a good-faith go at something he was sure would never fit with the game he wanted to make. The quicker it was demonstrated to everyone that real time wasn’t a practical possibility, he thought, the quicker they could all get back to more productive endeavors. What followed instead was the project’s kairos moment.

I can remember the moment like it was yesterday. I was sitting and I was coding the game, and I had a warrior with a sword, and there was a skeleton on the other side of the screen. I’d been working on this code to make characters move smoothly, doing a whole bunch of testing, and we’d talked about how the controls would work.

We wanted it to be visceral. Click and swing, click and swing. We wanted it to automatically happen: if you clicked on the monster, your character would go over there and swing.

I remember very vividly: I clicked on the monster, the guy walked over, and he smashed this skeleton, and it fell apart onto the ground.

The light from heaven shone through the office down onto the keyboard. I said, “Oh, my God, this is so amazing!” I knew it was not only the right decision, but that Diablo was just going to be massive. It was really the most defining moment of my career, as well as for that genre of gaming.

A new genre was born in that moment, and it was really quite incredible to be the person coding it and creating it. I was just there by myself coding it up. It was pretty incredible.

Diablo may have lost that suspended instant of supreme tension that Brevik had always seen as essential, but it had gained something else, something that would make it a different sort of game entirely. Kelly Johnson, an artist who worked on the game:

In a turn-based game, when you win, you say, “Cool, my plan worked. I took time, I deliberated, I made a plan, and it worked out.” But in a real-time [game], it’s, “Wow! I won!” It’s visceral. You’re in the moment.

Everyone at Condor, including Brevik, was soon marveling that they had ever imagined Diablo being anything other than a real-time game. Millions of players would eventually feel the same way, as the game’s real-time nature became the core of its very identity.

The Diablo team with Diablo himself. We must hope that the keytar is intended ironically.

But before that could happen, Diablo had to be finished. In their excitement over not being rejected yet again, Condor had secured less than half a million dollars in funding from Blizzard, to support a team that numbered a dozen or more. By the beginning of 1996, that money was running out. The founders dipped deep into their personal bank accounts just to cover payroll, and their employees started racing one another to the bank on payday, knowing that the last checks deposited had a tendency to bounce. Meanwhile Blizzard was soaring. That Christmas, they had released Warcraft II, a refinement of its predecessor that blew up massively; it would sell 3 million copies before all was said and done.

The Schaefer brothers and David Brevik were stunned when their publisher came to them and asked whether they would be interested in being acquired; Blizzard was suddenly flush with cash, and the brain trust there was very, very excited about Diablo‘s prospects, such that they wanted to have it all for themselves. For the people making Diablo, the unexpected offer was a lifeline materializing out of thin air in front of a drowning man. In March of 1996, Condor became Blizzard North.

It was Blizzard that had pushed the erstwhile Condor to make Diablo run in real time. Now, it would be Blizzard South that drove another core feature into being. The initial pitch document had included “two-player and multiplayer game sessions via modem or network.” Since actual work had begun on the game, however, that aspiration had been all but forgotten. Yet Blizzard South knew how important multiplayer could be for a game in this new era of widespread network connectivity. They knew that multiplayer deathmatches had made DOOM what it was, and they knew that, long after players had finished Warcraft II‘s single-player campaign, it was multiplayer that kept them going there as well, turning the game into a veritable institution. They wanted all that for Diablo, so much so that they made their only significant technical intervention into its development, sending programmers up to San Mateo to apply their Warcraft II expertise to Diablo‘s multiplayer mode.

For Blizzard had huge plans for multiplayer games in general. Everyone could sense that a large percentage of future gaming would take place between real people on the Internet, that the “LAN parties” of the current age were just a temporary stopgap. Yet gaming over long distances was still technically challenging for the user, even as sessions had to be pre-planned with buddies who had bought the same game you had; spontaneous, pick-up-and-play matches were impossible. Various third-party companies were experimenting with ways to change both of these things, but everything was in a nascent, febrile state. Having money to spend as they did, Blizzard decided to introduce a game hosting and matchmaking service for their customers, under the name (and the Internet URL) of Battle.net. And they decided to offer it to buyers of their games for the low, low price of free, on the logic that the boxed-game sales it would generate would easily pay for its upkeep. It was a revolutionary idea, one that would prove as important to Blizzard’s rise into gaming’s stratosphere as any of their individual titles, iconic as they were. Thanks to Battle.net, you would always be able to find someone to play with, then be in a game with them within seconds. Patches would download automatically when you logged onto the service, a first step toward the always-online mentality that has taken over since. And Diablo was the very first Battle.net-enabled game. If it had achieved nothing else, it would be historically notable for this fact alone.

With Diablo being refined into an ever more effortless, frictionless experience, it was inevitable that another legacy of the roguelikes would fall away. The Southerners told the Northerners that perma-death just wouldn’t fly in the modern commercial market. David Brevik kvetched, but there was no way he was going to win this argument. Even if it hadn’t started out that way, Diablo was evolving into a lean-back rather than a lean-forward sort of game, designed to be more fun than it was demanding. Mistakes would happen in a game like that, and nobody wanted to lose a character he had spent eight hours building because he got distracted by the pizza guy ringing the doorbell. By way of compromise, the Southerners did agree to allow only one save slot, which fit in nicely with the game’s ethic of simplicity anyway. And of course, if anyone really wanted to play Diablo like a roguelike, there was nothing but the temptation of that extant last save file preventing it.

Warcraft II had made Blizzard one of the biggest names in mainstream gaming, on a level with id Software of DOOM and Quake fame and Westwood Studios, the makers of Command & Conquer, Blizzard’s great rival in the real-time-strategy space. Everything Blizzard did was now of interest to obsessive gamers. Diablo was to be their first game that ran under Windows 95 rather than MS-DOS; like Battle.net, this was another outcome of the company’s guiding principle of frictionless ease in all things. In the summer of 1996, Blizzard arranged to have a two-level demo of Diablo included on a Microsoft DirectX sampler disc. Interest in the game exploded. It became easily the most anticipated title of the 1996 holiday season.

That fact makes the next bit that much more remarkable. When the last possible instant to send the game out to be burned onto hundreds of thousands of CDs and shipped to stores all over the country in time for the Christmas buying season arrived, Blizzard took a long, hard look at its current state. It wasn’t in terrible shape, but it still had its fair share of minor niggles here and there. The vast majority of publishers would have said it was good enough and shipped it at this point — after all, they could always patch it later, right? (Wasn’t that one of the points of Battle.net?) But Blizzard decided to wait, resigning themselves to letting Christmas slip by without a major new release from them. It was better, they judged, to make sure Diablo was just exactly perfect when it did ship. More than anything else, it would be this thoroughgoing focus on quality — quality at almost any cost — that would make Blizzard one of the most extraordinary success stories in the entire history of gaming. From the beginning, their tender-aged founders understood something that eluded a bizarre number of their more grizzled peers: that one’s reputation is one’s most precious business asset of all, being laborious to build up and disconcertingly easy to lose. In an industry fueled by short-term hype, they took the long view. “If you truly put the game first,” says Allen Adham, “then decisions like holding a product an extra couple of months, even if it means missing Christmas, become fairly clear.” Gamers came to know that Blizzard would never let them down, and this knowledge fueled the company’s rise. The sacrificing of tens of thousands of sales the following month led to millions and millions of sales over the following decade.

So, Diablo missed the Christmas deadline, but not by much: the first copies wended their way onto store shelves between Christmas and New Years, when lots of younger gamers had gift checks from uncles and aunts and grandparents burning holes in their pockets. Others trotted down to their local software store and traded some less desirable Christmas present for Diablo. Retailers fended off the return-season blues by turning Diablo‘s release into an event, plastering posters all over their walls and filling their display windows with mannequins of the devil on the cover. All told, it’s questionable whether the belated release really hurt Diablo very much at all, even in the shortest of terms. By spring, it was clear both from the sales reports and from the level of activity on Battle.net that Diablo was the hottest computer game in the world. It was blowing up huge, even by comparison with Warcraft II. Diablo‘s sales surpassed 1 million units within months.



Diablo‘s eventual impact on the culture and practices of computer gaming was arguably more pronounced than that of any individual title since DOOM. It introduced phrases like “loot drop” into the gamer lexicon; it was the pioneer of a new era of easy online multiplayer gaming, between friends and strangers alike; it single-handedly dragged the entire genre of the CRPG back into public favor. This long shadow can make it oddly difficult to discuss as just a game. When I went back to play it recently for the first time in a quarter of century — boy, I’m getting old! — I was impressed if not blown away by the experience. And yet, despite my best efforts, I couldn’t quite avoid allowing my opinions to be colored by some of what Diablo has wrought. We’ll get to that in due course. But first, Diablo the game…[1]The commentary in this article deals only with the original Diablo. An expansion pack to the game called Hellfire, created out-of-house by the Sierra subsidiary Synergistic Software, was released in late 1997. The relationship between Blizzard North and Synergistic was plagued with discord from first to last, and David Brevik and many of his colleagues have since disowned many elements of Hellfire as fatal dilutions of their vision. So, we’ll honor Blizzard North’s original intentions here and stick to the base game.

When you start a new adventure in the world of Diablo, you first choose your character from three fantasy archetypes: the warrior, who is best at bashing things with his big old sword; the rogue, who fights a little more surgically, preferring the bow and arrow; or the mage, who unlike his counterparts is pretty good with spells from the outset. But you don’t spend any time fussing about with statistics. You’re dropped into the hardscrabble village of Tristram, which has had the misfortune to be built over a demon’s not-so-final resting place, as soon as you’ve given your character a name. In Tristram, you can buy and sell in a few different shops and talk to a handful of villagers, but it’s all kept very short and sweet. Before you know it, you’ll be in the first dungeon, which is found beneath the graveyard of the local church.

You’ll have to fight your way through sixteen dungeon levels in all, divided into four sets of four that open up one after another, presenting ever more powerful monsters for your ever more powerful character to battle. In keeping with the game’s roguelike heritage, each level is procedurally generated. There is a modicum of story, even a cut scene here and there, but nothing you ever need to think too much about. (Although a fairly elaborate backstory does appear in the manual, it too is nothing you need to concern yourself with if you don’t want to. It was tacked on very late in development by Blizzard South, who realized that some gamers at least still liked to see such things.) There are also some pre-scripted quests to carry out, selected randomly from a pool of possibilities each time you start a new game. Most of these are given to you by the townspeople when you talk to them — but, again, all are extremely basic, coming down to “kill this monster” or “collect this object” (which, come to think of it, always involves killing the monster guarding it).

In practice, playing Diablo is a very simple loop. You go into the depths and make as much progress as you can against the hordes of enemies that await you there. Then you return topside to sell off the stuff you’ve collected that you don’t need, heal up and buy any potions or other equipment you think you’re going to need, and go downstairs again. Rinse and repeat, until you meet and hopefully kill Diablo himself. Unlike the typical epic CRPG, Diablo is intended to be a game you play over and over again. Thus the average playthrough takes only ten hours or so, as opposed to the hundred or more of its weightier brethren.

Blizzard North’s stated goal was to make Diablo “so easy your mom could play it.” Setting aside the condescension of their choice of words, they certainly achieved their goal in spirit. Fighting monsters is simply a matter of clicking on them, which causes your character to whack them with his melee weapon or fire off an arrow or spell at them. Tactics in the dungeons come down to common sense: whittling away at the edges of large groups of monsters instead of charging right into the middle of them, using doorways and narrow corridors to your advantage, keeping a healthy distance and using ranged attacks if you’re playing a rogue or a mage. That said, it does pay to learn the monsters’ strengths and weaknesses and tailor your attacks to them: skeletons, for example, are more vulnerable to attacks by blunt weapons such as maces than edged weapons such as swords.

The biggest source of tension is the question of when you should leave off in the dungeon and return to the town for succor. Usually when you die, it’s because you’ve pressed your luck just a bit too much. On the whole, though — and ironically given its line of descent through one of the most infamously unforgiving sub-genres in all of gaming — Diablo is one of the less intrinsically challenging games I’ve played in the course of writing these histories. If you do find yourself feeling under-powered and over-matched — perhaps because you made poor choices about where to allocate the ability points your character is awarded every time she levels up — you can always restart the game whilst retaining your existing character, complete with her current statistics and all of her current kit. Poor character-building choices or a general lack of skill can, in other words, always be compensated for with patient grinding.

Notice the auto-map overlaid onto the standard display…

In lieu of challenge, Diablo thrives on its polished addictiveness. Vanishingly few of its contemporaries can even begin to touch it in terms of intuitive playability. It’s clear that every last detail — every last window, every last hotkey, every last mouse click — was fussed over for hours and hours, until it was just what it ought to be. The auto-map is a thing of wonder that I have to call out for special praise. In CRPGs of the 1990s, such things are usually found in a separate window on the main display that is always too small for comfort and yet takes up too much precious screen real estate — or the auto-map can only be accessed on a separate screen, leaving you constantly flipping back and forth between the two views as you try to get somewhere. Diablo‘s auto-map, on the other hand, appears as a transparent overlay right on top of the usual display, toggled on and off by pressing the TAB key. Like everything else here, it’s elegant and perfect, a brilliant stroke that could only have come about through dedicated, dogged iteration. You have to be in awe of the craftsmanship of this game. It knows precisely what it wants to be, and it achieves its best self in every respect.

This statement applies equally to the game’s aesthetics, which are nothing short of masterful; whatever Diablo lacks in set-piece storytelling, it makes up for in atmosphere. If I had to describe that atmosphere in one word, it would be “Gothic.” Diablo captures the side of the Middle Ages that all of those Tolkienesque CRPGs cheerfully ignore in the midst of all their elves and halflings romping merrily through the forest: the all-encompassing religion of Christianity, the almost tangible reality of another life that awaits after this one, which is as much a source of fear as comfort in the minds of the people. Diablo taps into something deep and almost primal in the human psyche, having more in common with The Exorcist than The Lord of the Rings, more in common with Hieronymus Bosch than Boris Vallejo. The shocking ending, which I won’t spoil here, is likewise more horror than fantasy. Diablo is lucky it wasn’t released during the Satanic Panic of the 1980s, given that it sports much of what all those concerned parents were looking for in Dungeons & Dragons and not quite finding.

The lair of the Butcher, one of the gorier locations in Diablo. “Fresh meat!”

Matt Uelmen’s amazingly sophisticated soundtrack, recorded partially on real instruments at a time when many games were still relying entirely on tinny MIDI sound fonts, could easily have played behind a big-budget horror movie. The “Town” theme, featuring the best use of a twelve-string guitar since the heyday of the Byrds, is especially unforgettable; it took me back instantly when I heard it again after 25 years away.


All that said, I won’t go so far as to say that Diablo itself is scary. It seems to me that gameplay that revolves around killing hundreds of monsters is incompatible with true horror. Horror depends on a feeling of powerlessness, whereas Diablo is, like almost all CRPGs, a power fantasy at bottom. Nevertheless, it’s as audiovisually focused and accomplished as any game I’ve ever seen. I say this even as I freely acknowledge that its unrelentingly dark atmosphere tends to wear thin with me pretty quickly. (For me, a bit of light and joy brings out the shadows that much more effectively.)

And sadly, that statement pretty much sums up my response to Diablo as a whole, which is the same today as it was 25 years ago. It does what it does brilliantly. I just wish I liked what it does a bit more. Let me tell you how I got on with it when I played it for this article…

Given its titanic importance, my first plan was to play through it three times, once for each of the character classes. I first bashed my way to the finish line as a warrior. As I did so, I admired all of the qualities described above, but I also found the experience a little hollow; I didn’t dread sitting down with the game on the couch after dinner each evening for an hour or two, but neither did I look forward to it all that much — and nor did my wife have to tell me twice that it was time for bed, as she has to when I’m playing some games. I came to regard my Diablo sessions much as I might, say, an old episode of Law & Order: a low-effort something to pass the time, which I could do while chatting intermittently with my wife about completely different things. When I finished the game, I put it on the shelf for several months, intending always to get back to it but never feeling all that excited about doing so. Finally, knowing I had to write this article soon, I forced myself to start a new game as a rogue, hoping that character might be more interesting to play. But this time I found myself actively bored; “been there, done that” was the dominant note. Halfway through, I just couldn’t muster the will to continue. I could admire Diablo for its craftsmanship, but I couldn’t love it.

What am I to make of this? Obviously, I’m in the group of people who just aren’t really in the market for what Diablo is selling — a group who tend to be as vocal in their criticisms as the game’s fans are in their praise. But I’m not eager to join the chest-beating grognards who call Diablo dumbed down, or who shout that it’s not even a real CRPG at all. (Is there anything more tedious than a semantic debate between intractably biased parties?) It’s actually not Diablo‘s simplicity that puts me off; I’m much more likely to scold a game for being too complicated than for being too simple. And then too, over the years I’ve been writing these histories, I’ve found many — perhaps most — games from the 1980s and 1990s to be more rather than less difficult than I really need them to be, so it’s not precisely the lack of challenge that bothers me about Diablo either. Too easy is far, far better in my book than too hard.

On the other hand, I do tend to prefer human-crafted to procedurally-generated content in general, and Diablo doesn’t do anything to disabuse me of that notion. Its randomized nature means that its dungeons can only be a collection of rooms, corridors, and monsters, without the guileful tricks and traps and drama of the best dungeon crawlers of yore. Beyond that, and beyond an aesthetic presentation that isn’t quite to my taste, I think my lack of receptivity to Diablo is to do with the passivity of the experience. I’ve seen it described as a good “hangover game,” what with how little it actually asks of you. Even more tellingly, I’ve seen it called the gaming equivalent of candy: you can eat an awful lot of it without thinking much about it, but it doesn’t leave you feeling all that great afterward.

One nice thing about getting older is that you learn what makes you feel good and bad. I’ve long since learned, for instance, that I’m happiest if I don’t play games for more than a couple of hours per day, even on those rare occasions when I have time for more. But I want those hours to have substance — to yield fun stories to tell, interesting decisions to remember, strategies or puzzle solutions to muse about while I’m cooking dinner or working out or taking a walk, accomplishments to feel good about. For me, Diablo is peculiarly flat; I went, I saw, I clicked on monsters. For me, it feels less like a time waster than a waste of time. I almost find myself wishing the game wasn’t so superbly polished in every particular, just to relieve the monotony.

More substantively, I do see one aspect of Diablo as vaguely ominous in the larger context of gaming history: the way it uses stuff to do the heavy lifting of player motivation. As I mentioned above, “loot drops” became a thing in gaming with this game. Although CRPGs had been tempting and teasing players with the prospect of a new magic sword or armor as long as they had existed, Diablo put that temptation front and center, making it the main driver of its gameplay loop. In doing so, David Brevik and company consciously tapped into something besides the allure of the Gothic that is primal in human psychology. They liked to use the analogy of a slot machine: you clicked endlessly on monsters in the hope that eventually something really good would drop out of one of them. When I hear these anecdotes, I can’t help but think of the glassy-eyed zombies to be found in casinos from Shreveport to Macau, pulling the handles of the one-armed bandits again and again for hours, likewise waiting for something good to drop into their laps. Pat Wyatt, Blizzard’s vice president of research and development at the time of Diablo‘s creation, proffers an even more disturbing metaphor: “Positive reinforcement is one of the hardest types of conditioning to break, which is why pets beg at the table: rewards may not happen very often, but every once in a while you get a scrap, so they keep begging.” In the decades after Diablo, this Pavlovian loop would be exploited mercilessly by cynical game makers, trapping players in unsatisfying cycles of addiction that drained their time and their wallet, leaving them with nothing but a few virtual trinkets to their names in a virtual world that would be gone in a year or two anyway.

In the late 1990s, the dangerous addictiveness of loot drops was most in evidence in multi-player Diablo, as played on Battle.net, which in its early years was a fascinating if ofttimes toxic social laboratory in its own right. I do have more to say about it, but I think I’ll reserve it for a future article which will look at this formative period of online gaming in a more holistic way.

Instead, let me say in conclusion today what I often say when I end a review on a downer note: that no game is for everyone, and no way of having fun is wrong, as long as you aren’t hurting anyone else or yourself. If you love Diablo, you’re in good company. It’s a fine, fine game by any objective measure. Whatever cynicism it might have inspired is on the conscience of the folks who displayed it; this game was made for all the right reasons. It’s a triumph of care and dedication from which many another studio could learn, then and now. Just be sure to remember that there’s a beautiful world out there with plenty of cloudless blue skies to contrast with Diablo‘s perpetually sooty ones, and you’ll be just fine. Click away, my friends, click away!



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(Sources: As was the case with my last article, I’m hugely indebted to David L. Craddock for Stay Awhile and Listen Book I and Book II, which I plundered for quotes with all the enthusiasm of a Diablo loot hunter. By all means, check out these books if you’re interested in learning more about the Blizzard story.

Magazine sources include Computer Gaming World of August 1996, December 1996, March 1997, April 1997, and May 1997; Retro Gamer 43 and 103. Online sources include Lee Hutchison’s interview with David Brevik for Ars Technica, the Dev Game Club interview with Brevik, and Brevik’s Diablo post-mortem at the 1996 Game Developers Conference.

Diablo and its controversial expansion Hellfire are available as a single digital purchase at GOG.com.)

Footnotes

Footnotes
1 The commentary in this article deals only with the original Diablo. An expansion pack to the game called Hellfire, created out-of-house by the Sierra subsidiary Synergistic Software, was released in late 1997. The relationship between Blizzard North and Synergistic was plagued with discord from first to last, and David Brevik and many of his colleagues have since disowned many elements of Hellfire as fatal dilutions of their vision. So, we’ll honor Blizzard North’s original intentions here and stick to the base game.
 

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